| Definitely irrelevant | Irrelevant | Neither relevant nor irrelevant | Relevant | Definitely relevant | |
| Transmission of current information | |||||
| Motivation to work for the whole team, organization | |||||
| Creation of a positive atmosphere in a workplace | |||||
| Building a positive image of a team / an organization among employees | |||||
| Uniting workers around the mission, values and strategy of a team | |||||
| Preparing team players / workers for the upcoming changes |