| Definitely irrelevant | Irrelevant | Neither relevant nor irrelevant | Relevant | Definitely relevant | |
| Gender | |||||
| Age | |||||
| Personality | |||||
| Core values | |||||
| Family status | |||||
| Education | |||||
| Occupation | |||||
| Individual experience | |||||
| Cultural differences | |||||
| Language of communication (mother tongue and foreign language) |